This fake water brand bottles a sad reality that some prefer to drown

In the mirror of these water marks we see precisely a “fake” product that the German NGO Sea-Watch has recently launched to raise awareness among the population about the hundreds of deaths. Immigrants that take place every year in the Mediterranean Sea. The water brand, named “erTrinkwasser” (something like drowning water in German), aims to shine the spotlight on a gloomy reality that tends to remain in the shadows. According to data provided by UNHCR, 9 38 people died or disappeared in the Mediterranean between January and August of this year.

In the campaign to promote erTrinkwasser

Sea-Watch deliberately imitates the Dominican Republic Phone Number List advertising of “lifestyle” products. Soon, and without the necessary context, it seems that we are really facing the campaign. New batch of water brand. If you do not see the embedded video correctly. The spot that constitutes the central axis of the Sea-Watch campaign. Only refers to the immigrants who lose their lives every year in the Mediterranean towards the middle of the film. And the tone of the advertisement. Which is initially the epitome of joviality. Suddenly turns gloomy to emphasize the immigrants who die almost every day in the Mediterranean to make a “European dream” come true, which is often sadly frustrated. 

Has already rescued more than 45,000 

With its latest campaign it aims to ASB Directory collect donations. Absolutely necessary to continue saving lives. The work of volunteer maritime rescue teams is essential for the survival of those fleeing their countries of origin and trying to reach Europe by crossing the Mediterranean Sea. After all, the old continent does not have any official maritime rescue system focused on rescuing immigrants. The last attempt to create a system of these characteristics foundered. In 2019 because the EU states did not agree on the distribution of migrants rescued in the Mediterranean. The Sea-Watch campaign is signed by the Berlin agency GUD and is also supported by outdoor advertising actions.

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