Digitization: option or survival? Covid-19 pandemic accelerates

The economic effects caused by the Coronavirus have put many companies at risk, especially those that are not yet . At this moment, we have seen factories closed, schools and universities without in-person classes, bank branches with reduced opening hours and companies reinventing themselves to make their service and internal processes digital as quickly as possible. Given the need for social isolation of the population and remote work for professionals, the pandemic has required an immediate scenario of digital transformation and new practices have emerged every day. Gyms hold free lives and classes for their students, schools resort to online learning, hospitals and clinics choose to serve their patients through telemedicine and physical stores invest in e-commerce and digital platforms.

Companies that digitize find business opportunities in the crisis

These companies find themselves faced with the complex challenge of quickly implementing a digital and strategic change in the organizational environment without advance Spain Phone Number Data  planning. To achieve this, the tripod of. Technology.Imagination and creativity has been the way to get through this difficult time for everyone . These are practices that “are here to stay” and transform this moment into the “New Normal” of the economy. At this moment, companies that had not anticipated the digitalization movement are the ones that are suffering the most. Among them are those that still lack a technological structure  and have systems without connectivity. Documents and data that are only physical and little investment in digitalized technologies and processes.

More than ever, digital has become essential

 Our suggestion is to start with strong digital communication between all employees. To do this, they can: encourage and hold virtual meetings, invest in digital solutions.Provide courses and training for employees ASB Directory  to learn about technological resources, in addition to investing in the digitalization of their processes and physical data. Once these internal changes have been made, you need to think about how to communicate with your customers. In this context, companies that are already have suffered less from the negative impact of the pandemic, and are experiencing a moment of opportunity. Retail companies, for example, that have never invested in digital and have only been operating in the physical world will need to innovate and adapt to this new scenario of growing demand for online shopping and delivery services. Therefore, omnichannel initiatives and the adoption of product and digital channel management culture are essential at this time.

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