we can affirm that the strategies and systems that we are going to develop must no longer start from the medium, but from the narrative to be applied in a transversal and lasting way on all platforms: from the brand website to social media, from advertising to campaigns. is the following: the message must be shaped taking into account the communities and sub-communities present on that platform, having even more fragmented and specific languages, expectations and values.
we must follow and always keep in mind the
Image containing text, screenshot, Font, design Description asia email list automatically generated In summary we can say that to start developing strategic plans and structures designed to impress the decision makers of today (in B2C) and tomorrow (in B2B), specific values and expectations of use of this last. In short: being sincere and transparent, feeling part of a community/family, based on simplicity and coherence (little and done well is much better than a lot and everything generic), sensitivity to social, environmental and human values.
Do you want to increase sales
get in touch with us for advice on integrated communication for your company TweetShare Matteo pocket Written by Matteo Pocket Let’s face it, on the internet there is a basic and simple rule: if you are not there, you do not exist. I don’t stop here, and I would add: you have to be there in the right way. ASB Directory They define me as a mind capable of designing a site for any type of product or service, capable of functioning well on any device in the world and which gives the so-called “WOW EFFECT” to what I am promoting! MARCO TARGA – 27 SEPTEMBER 2023.