Did you know?
Instagram has 700 million active users every month, and users share nearly 100 million photos and videos every day on average.
In addition, 70% of users said that they often use Instagram to find a brand or product they want to know about.
So, there is no doubt that Instagram has become a great place for Visual Content Marketing!
So how can foreign trade people use Instagram to promote their brands and products?
Huanxin is here to answer your questions!
Learning outline:
Creating an Instagram business account
Instagram post types
How to write Instagram captions
How to use hashtags on Instagram
Create an Instagram marketing strategy
How to get more followers on Instagram
Instagram analytics
Instagram advertising 2019 Instagram Marketing
Contents hidden
1. Create an Instagram business account 2019 Instagram Marketing
2. Instagram Post Types 2019 Instagram Marketing
3. Write Instagram Caption
1. Create an Instagram business account
1) Download Instagram APP 2019 Instagram Marketing
Downloading the app is the first step in a long journey.
(The PC version of Instagram allows you to search and browse photos, but does not support uploading Create an Instagram account After opening the application, Instagram gives two options: log in with Facebook; register with a mobile phone number or email. It is recommended that you choose the latter and try to use a corporate email. (If you choose to log in with Facebook, once your Facebook account is blocked, you will not be able to log in to Instagram!) 3) Set a name and password Name will be displayed in your profile, but it is not your username.
It is recommended that you use
The real business name or company name to increase our recognition and exposure. 4) Set a username The username is like our ID card, which is unique. Others can find you by searching for the username. So, the username must be highly recognizable. Easy to remember and find! Hello everyone, use the company name as the username; if the company name has been taken by someone else, you can use the company name or the abbreviation of the company name as the prefix, and then add other things. (In short, it should be simple and easy to remember.)
This is a primary benefit of virtual phone numbers for your business. Using this list they can take advantage of communication without the limitations of their physical infrastructure. Your business, especially those that phone number database operate internationally, can use virtual phone numbers to establish a local presence in different regions. This in turn increases customer trust and accessibility and can lead to business growth.
Choose a suitable avatar
When entering someone else’s profile page, people often pay attention to the avatar first. Therefore, keep the avatar consistent with the brand logo and visual image. It is recommended that you use the company’s logo seo audit: everything you need to know and other representative images. In addition, I have seen a company where all employees use personal avatars + corporate logos, and the effect is also great, a perfect fusion of human touch + brand taste.
Optimize Instagram Bio The source
Of the first impression on Instagram: name + avatar + Instagram Bio. These three items are your business card, which marketing list is an effective way to show yourself and express yourself. Instagram Bio is actually a brief personal introduction, about 150 characters. You need to use it to tell visitors who you are and what makes you unique.
In addition, it is very important to note that Instagram Bio allows you to insert links!!
People are interested in the pictures you share. At this time, they usually want to know more about you, so it is necessary to insert the URL.
Note: 2019 Instagram Marketing
It is better to beautify the URL
Alittle bit, so that it does not look too long and messy.
There are many websites that provide shortened URL services on the Internet, such as shortener.godaddy.com and bitly.com, but it is recommended not to use them…
After all, the original URL can increase visitors’ familiarity with our domain name.
(For example: for https://wholesalesocksbulk.com/,
the short URL given by bitly.com is: https://bit.ly/2yLqZGF;
but in fact, wholesalesalesocksbulk.com is better.)
Here are some examples of good Instagram Bio:
Happysocks:
Instagram Marketing 2019 Instagram Marketing
Samsung: Now, let’s focus on Samsung’s official Instagram
Its Instagram Bio mainly writes about the new Galaxy S8 and Galaxy Note8 launched this year, and the links left are also product links. This is also worth learning from, but it is recommended that you accumulate a certain number of fans first and then consider this strategy after successfully promoting your brand. (Off topic: Sansung’s #UnboxYourPhone Galaxy S8 promotion was rated as one of the five most creative Instagram marketing campaigns in 2017) 6) Account settings Click the small gear icon in the upper right corner of your profile to change your password, view liked posts, turn on message notifications, etc.
Here are a few points that you need 2019 Instagram Marketing
To pay attention to: (1) Story Settings ① “Hide Story From” means that it is invisible to someone, similar to our WeChat setting “Do not let him (her) see my Moments”. But we are doing brand and product promotion, so of course we are not afraid of being seen by others , so set it to be visible to everyone! ② “Allow message replies” is to set who can reply to your story and set it to “Everyone”. ③ “Save shared photos” means whether to automatically. 2019 Instagram Marketing save the pictures and videos you added to the story to the phone. You can decide this as appropriate. (2) Switch to Business Profile: Instagram Business is a tool launched by Instagram last year that allows individual users to switch to business profile, that is, to create a business profile. But there is a prerequisite: your business must have a Facebook Page. Then log in to Instagram with your Facebook account and allow Instagram to manage the Facebook page. In addition, you need to be the administrator of the Facebook page.
