Kupsyinjika kuli pakupanga payipi yokhazikika, yoloseredwa. Koma kudziwa mabatani omwe mungakankhire sikolunjika nthawi zonse. Ngati mukuyamba kuganizira njira yanu ya 2025 go-to-market (GTM), mwina mukukumana ndi mafunso ovuta.
Kodi timakwaniritsa bwanji zolinga za ndalama ndi bajeti zowonda?
ikuteteza mndandanda wolondola wa nambala zamafoni kugula kwa C-suite?
Pamene chitolirocho sichingadziwike, kugunda zolinga za kukula kumakhala masewera ongoyerekeza. Ndipo kugwa kwake ndi kwakukulu, kumakhudza chilichonse kuyambira kugawa bajeti mpaka kuneneratu kwa ndalama.
Bukuli la 2025 B2B GTM Strategy Guide limathandiza otsatsa ndi atsogoleri amagulu ogulitsa kugawa zofunikira pakupanga mapaipi kukhala mapu amsewu omwe amakwaniritsa zosowa zazikulu:
Kumvetsetsa kasitomala wanu
Kupanga dongosolo lolimba la mauthenga
Kuyanjanitsa UX ndi CX ndi zosowa za ogula
Kukhazikitsa zolinga zoyezeka zamagulu otsatsa ndi ogulitsa
Tsatirani njira iyi kuti mupitirire njira zamabizinesi monga mwachizolowezi ndikuwunika njira zomwe zimakwezera mtundu wanu, kugwirizanitsa gulu lanu lazamalonda ndi malonda, ndikusintha momwe mumayendera msika wanu.
Tsitsani Maupangiri Athu a Companion 2025 Go-to-Market
Kuti zikuthandizeni kupanga ndi kukhazikitsa dongosolo la GTM lomwe limapereka kukula kodziwikiratu, tsitsani bukuli. Zimakhudza zonse zomwe muyenera kudziwa:
✓ Gonjetsani Zovuta Zapamwamba za GTM
Kuzindikira Vuto La Pipe: The Core GTM Challenge
Kupanga payipi yodalirika, yodziwikiratu ndiye maziko a kukula asb directory . Komabe, makampani ambiri amavutika kuti akwaniritse izi. Malinga ndi zomwe takumana nazo, zovuta izi nthawi zambiri zimafika pamavuto asanu ndi limodzi otsatirawa.
Dziwani zovuta zomwe zikugwirizana bwino ndi momwe mulili kuti mugwirizane ndi magulu anu ogulitsa ndi malonda ndi njira yanu yopita kumsika. Phatikizani yankho lofunikira mu dongosolo lanu la 2025.
Chovuta 1: Kusatsimikizika kwa Ndalama – Kuwongolera ndi kukulitsa kukula kwa mapaipi popanda kuneneratu molondola ndikovuta. Kusatsogola bwino, kusadziŵika bwino kwa msika, ndi kusintha kwamakasitomala kumapangitsa kuti kuchulukirachulukira kwa mwayi wamtengo wapatali kukhala kovuta.
Konzani : Limbikitsani kampeni ya ICP-centric
okhazikika yomwe imayang’ana zomwe mukufuna kwambiri ndikugwirizanitsa njira zamalonda ndi malonda kuti muyang’ane mwayi wopezera ndalama. Mapulatifomu ngati Salesforce ndi HubSpot amatha kuwongolera kasamalidwe ka kutsogolera ndi kulosera, kuwonetsetsa kuti kutsatsa ndi kugulitsa zikugwirizana potsata mwayi wamtengo wapatali.
Chovuta Chachiwiri: Kusalongosolera Molakwika – Magulu akamasankhidwa molakwika pa njira ya GTM, njira zimagawika, ndipo zida zimawonongeka. Mauthenga osagwirizana ndi zolinga zosadziwika nambala za tr bwino zimasokoneza magulu ndi makasitomala, zomwe zimapangitsa kuti aphonye zolinga zapaipi.
