David Leo Burnett and LOLA the triumvirate of agencies
Advertisers and agencies reach the final stretch of the year. With the feeling that COVID-19 was a remote nightmare happily […]
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Strange call list
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Global advertising spending will slow down
Global advertising spending will increase. Next year 2023 but will do so at a slower pace. According to the biannual
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The keys to the success of Hello Monday
8 years ago, a class project led a group of young people to create a profile on social networks that
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Thibaut Courtois stars in a high-profile campaign for Xiaomi
Xiaomi is one of the main smartphone companies in the world. Which in 2021 ranked as the third company in
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Resolving the main doubts about connected television
The fragmentation of audiences in the media is a reality. The growing digitalization in the television environment has accelerated a
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This delirious variant of Desperados beer tastes like Christmas cake
At this time of year, there is never a lack of Christmas cakes on the table. Nor are family quarrels
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E-commerce generates 4.9 trillion euros per year
Meet Commerce , organized by Interactiv4 , brought together more than 600 attendees and digital business. Professionals in Spain and
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22% of Spaniards plan to make more purchases
During the 2020 pandemic, online purchases skyrocketed, but when Christmas of that year arrived, the volume of gift purchases decreased.
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How to improve the visibility of a brand
The impact that a brand has on the population means that it can grow or disappear. Depending on its results.
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In Cinema Mode the Webedia project to bring the best entertainment
At Webedia they place entertainment as a fundamental element. For people’s happiness and enjoyment. Their purpose is to create unique
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Building brands through innovation creativity and measurement
Most of us know Amazon Ads for its Sponsored Ads solutions. However, it may be surprising to know that, in
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Companies find merchandising a good option to promote themselves
The promotion and marketing departments of companies are in a constant search for new formulas to promote their brands or
