By the way, remarketing is the name of an advertising service provided by Google, and retargeting is the name of an advertising service provided by Yahoo! JAPAN and other platforms. Related article: What is a cookie? Easy-to-understand explanation of the role in web marketing. Benefits of remarketing ads Benefits of remarketing ads Let’s summarize the benefits you can get by running remarketing ads. Users who have visited a website once tend to have a high level of interest in your. Company’s products and services, so if you can display. Remarketing ads before their interest cools down, your conversion rate will naturally increase. This is an advertising strategy that fits the phrase, “Strike while the iron is hot.
You can reach potential customers
I think there are many companies that conduct email marketing for prospective customers who have obtained information such as email addresses through requests for materials. gets buried among other emails and goes unnoticed by the user. Also, getting someone to take the action of opening an email is surprisingly difficult. On the other hand, remarketing ads appear naturally while users are browsing your website, and Greece Telegram Number Data they naturally catch your eye. It is also possible to plant the existence of your company’s products and services in their consciousness, which may increase their desire to purchase. (hereinafter referred to as Anshin Pet) that utilized. Google’s remarketing ads. *Short Term Insurance Pet Insurance. When Anshin Pet placed an advertisement on. Google’s listing advertisement (search-linked advertisement), the number of contracts began to increase within the day. Anshin Pet’s research found that users who are
Interested in pet insurance
tend to compare and consider multiple insurance products over the long term, so they thought remarketing advertising. Would be effective.In addition, we immediately stopped advertisements that did not produce the desired effect to prevent cost increases and to implement a continuous France Telegram Number PDCA cycle. . Source: Google Ads “With the introduction of remarketing. new contracts (conversions) are 5 times more than his” ads as soon as possible. Start using remarketing ads as soon as possible In fact, cost effective Remarketing advertising is famous as a cost-effective advertising measure. Because it has a high conversion (advertising purpose) achievement rate and can keep the CPA (cost per conversion acquisition) low.
