Monga bungwe lofunikira la B2B , Vende Digital imayang’ana nthawi zonse zida mndandanda wa ogwiritsa ntchito database wa telegraph ndi nsanja zomwe zimakwaniritsa zosowa za makasitomala athu. Posachedwapa, tidaganiza zosintha kuchoka ku SharpSpring kupita ku HubSpot ngati CRM yathu yayikulu komanso nsanja yotsatsa.
Chisankhochi sichinapangidwe mopepuka, koma titaganizira mozama ndikuyerekeza kwambiri ndi nsanja zina, tili ndi chidaliro kuti HubSpot ndiye chisankho chapamwamba kwambiri pakutsatsa kwa B2B m’mabizinesi ovuta amasiku ano.
Zovuta Zapadera Zakutsatsa kwa B2B
Tisanalowe pazifukwa zosinthira, tiyeni tiwone zovuta zomwe otsatsa a B2B amakumana nazo:
Zozungulira zazitali zogulitsa
Makomiti ogula ovuta
Kufunika kwa malonda ndi kugwirizanitsa malonda
Kulinganiza malonda achikhalidwe ndi njira zama digito
Kukhazikitsa makampeni ogwira ntchito a Account-Based Marketing (ABM).
Zovutazi zimafuna nsanja yolimba, yosinthika, komanso yowopsa yomwe ingagwirizane ndi malo omwe akusintha nthawi zonse a B2B.
Chifukwa Chake Tinasankha HubSpot
SharpSpring idagulidwa ndi Constant Contact mu 2021, kuwonetsa kusintha koyenera. SharpSpring ikuwoneka kuti ikuyang’ana kwambiri kutumikira msika wa SMB ndi ogwiritsa ntchito Constant Contact atapeza. Kusintha kumeneku kudzachepetsa makampani a B2B omwe akufuna kukulitsa malonda awo ndi malonda.
Lingaliro lathu losinthira ku HubSpot silinakhazikike pakumverera kwamatumbo – lidathandizidwa ndi deta komanso kuzindikira kwamakampani. M’kuyerekeza kwathu kwathunthu kwa nsanja zotsogola, HubSpot idachita bwino kuposa omwe adapikisana nawo, ndikulemba 100% pazinthu zazikuluzikulu poyerekeza ndi 56.36% ya SharpSpring. Onani matrix athu oyerekeza apa .
Komanso, Magic Quadrant yaposachedwa ya Gartner ya B2B Marketing Automation Platforms imayika HubSpot ngati Mtsogoleri, kutsimikizira zomwe tasankha. Kutsimikizika kwakunja kumeneku kumalimbitsa chidaliro chathu pakutha kwa HubSpot kukwaniritsa zosowa zovuta pakutsatsa kwa B2B.
Gwero: Gartner
Kuphatikiza apo, HubSpot ikupitilizabe kuwonjezera zida pazotsatira zake Maphunziro a Zamalonda a B2B kuchokera kwa Ryan Reynolds kuti zithandizire kugulitsa ndi kutsatsa kwamakampani a B2B. HubSpot idapanga nsanja yake kuti ilimbikitse mgwirizano wam’madipatimenti ndikuwongolera ulendo wamakasitomala pazokhudza zonse. Ndi chisankho choyenera kwambiri kwamakampani omwe akufuna kukhazikitsa njira ya B2B Go-to-Market (GTM).
Nazi zifukwa zazikulu zomwe tidasinthira ku HubSpot:
Comprehensive All-in-One Platform
HubSpot imapereka gawo lophatikizika la malonda, malonda, ntchito zamakasitomala, ndi zida zowongolera tsamba lawebusayiti. Njira yogwirizanayi imalola makasitomala athu kuti:
Kuwongolera kulumikizana kwamakasitomala m’madipatimenti onse
Sungani gwero limodzi lachowonadi pa data ya kasitomala
Gwirizanitsani matimu mozungulira zolinga zogawana ndi ma metric
Mosiyana ndi SharpSpring, yomwe nthawi zambiri imafuna kuphatikizika kangapo pazinthu zosiyanasiyana, HubSpot imapereka chilichonse pansi padenga limodzi, kufewetsa stack nambala za tr yaukadaulo ndikuchepetsa zomwe zingalephereke.