.This is why it is important to entrust the development of a strategy to an experienced team. Types and examples of viral marketing Most often, videos, pictures, posts, flash mobs, games, creative actions are “caught”. But provided that you come up with something radically new to “infect” the public – come on, do it. Below we list the most popular types of viral marketing. Videos Viral video is the main tool of viral marketing. It not only gets a lot of views, but also causes a flurry of reposts, likes, comments. What exactly will lead to holy wars is decided already at the idea stage.
Everything depends on how emotional and provocative the advertising foundation will be.
Important: in the process of creation, you kazakhstan phone number library must not forget about the original goal . The commercial component. Sometimes, in the madness of creative ecstasy, this completely flies out of your head. Here’s a Google ad that blew up the web. A favorite Christmas movie with an all-grown-up Kevin McCallister – and 15 million views in 2 days. Here’s a video from Kenzo. The strange, rebellious dance of a girl in a green dress has gained 26 million views. In 2020, Ukrainian advertising was distinguished by a viral collaboration between Auchan. The Raketa delivery service, and singer Jerry Heil.
The result was a video that instantly spread across memes.
The number of views exceeded 1 million. The formats below are best suited for creating viral videos. Parody. The higher the recognition of the parodied original, the faster the content spreads. A socially sensitive video. Companies raise a relevant topic and unobtrusively insert the brand logo into the video. For example, Nestle conducted an experiment in which it studied. How many times during the day people. Pay attention to a woman’s breasts to point out the problem of fighting cancer. H&M has highlighted the role of transdisciplinarity in advancing sdg implementation across african cities the need to recycle old clothes in a social video.
Viral images An advertising image can be turned into.
A meme or simply an image that you yeezy 350 boost v2s want to share. For example, this billboard subtly reminds you of a famous confectionery brand. Here is a viral advertisement for a chain of stores that trolls the much-talked-about meal of a neighboring unfriendly country. Flash mobs and challenges . The user completes a task, films it, and invites his friends to repeat it. Usually, it is based on an acute social idea. But in practice, it is the same viral advertising.
